Transnational management : text, cases, and readings in cross-border management / Christopher A. Bartlett, Sumantra Ghoshal, Paul Beamish
Material type: TextPublisher: Boston, MA : McGraw-Hill, 2008Edition: Fifth, International editionDescription: 822 pages : 23 cmISBN: 9780071259156; 0071259155Subject(s): International business enterprises -- ManagementLOC classification: HD62.4 | B365 2008Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books | Philippine Christian University Dasmarinas Circulation | Graduate School | HD62.4 B365 2008 (Browse shelf) | 1 | Available | DGS01772 |
1: Expanding Abroad: Motivations, Means, and Mentalities 2: Understanding the International Context: Responding to Conflicting Environmental Forces 3: Developing Transnational Strategies: Building Layers of Competitive Advantage 4: Developing a Transnational Organization: Managing Integration, Responsiveness, and Flexibility 5: Creating Worldwide Innovation and Learning: Exploiting Cross Border Knowledge Management 6: Engaging in Cross Border Collaboration: Managing across Corporate Boundaries 7: Implementing the Strategy: Building Multidimensional Capabilities 8: The Future of the Transnational: An Evolving Global Role
Focuses on the management challenges associated with strategies and managing the operations of companies whose activities stretch across national boundaries. This book provides a conceptual framework of the interplay between the multinational corporation, the countries in which it does business, and the environment in which it operates.
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