Fundamentals of strategic management N. A. Orcullo, Jr., Ph.D.
Material type: TextPublisher: Manila, Philippines : Rex Book Store, 2007Edition: First editionDescription: xix, 302 pages : illustrations ; 22 cmISBN: 9789712384617Subject(s): Strategic planning | Industrial managementDDC classification: 658.4012Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Books | Philippine Christian University Manila Filipiniana | Junior High School | 658.4012 Or64 2007 (Browse shelf) | 1 | Available | MJH032-G |
Includes bibliographic references and index.
Chapter 1: Evolution of Business Policy -- Chapter 2: Motivators and Drivers of Strategic Management -- Chapter 3: Business Competition -- Chapter 4: Corporate Level Strategies -- Chapter 5: Business and Functional Level Strategies -- Chapter 6: Value Chain -- Chapter 7: Strategic Management Models -- Chapter 8: Task 1: Environmental Scanning -- Chapter 9: Task 2: The Vision and Mission Statement -- Chapter 10: Task 3: Setting Strategic Objectives -- Chapter 11: Task 4: Crafting Strategies -- Chapter 12: Task 5: Implementing and Executing Strategies -- Chapter 13: Task 6: Monitoring, Evaluating and Taking Corrective Actions -- Chapter 14: Industry Situation Analysis -- Chapter 15: Competitive Strategies
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